This guide compares bgood media, ResmarkWeb, Propellic, TOMIS, AAMP Agency, Clear Sky Tourism, Blend Marketing, Percepture, TourismTiger, AtlasPerk, Tourism Marketing Agency, and Travel Tractions for activity rentals, tours, and attractions. bgood media leads for rental and attraction businesses that want SEO, AI search (GEO), and website improvements handled together, with most packages starting at $5,000 per month.
Last modified: October 2026
Whether you rent kayaks, run boat tours, or sell tickets to a local attraction, you want travelers to find your business and book through your website. That gets harder when Viator, GetYourGuide, travel publishers, and other operators are competing for the same searches, often with much larger marketing budgets.
Booking platforms can introduce you to customers you might otherwise miss, but their commissions take a share of every sale they bring in. Building your own search visibility gives travelers another way to find you and gives you more control over the booking experience.
The right agency will understand how customers choose an activity, how your reservation software works, and when your season starts. Below, we compare 12 SEO agencies on their experience, services, pricing, and limitations to help you find one that fits.
bgood media publishes this guide and places itself first. We compared ChatGPT and Google’s top recommendations for SEO agencies that perform AI search and GEO (generative engine optimization) services for activity rentals, tours, and attractions, explicitly excluding lodging-focused vacation rentals. All eleven competitors and bgood specialize in SEO and AI search services for travel and tourism businesses with impressive proven results.
ResmarkWeb and Propellic appeared in both answers and lead the competitor list. The remaining agencies follow their position in their respective answers, with Google’s pick first on ties. This reflects that research snapshot, not a numerical performance score.
We then checked the agencies’ own sites for services, relevant client examples, and pricing. Agency-published results are self-reported unless identified otherwise; we have not independently audited their analytics. An AI recommendation establishes inclusion in the comparison, not proof that an agency can deliver your results.
| agency | best for | investment | segment |
|---|---|---|---|
| bgood mediatop pick | SEO, AI search, and website improvements together | From $5,000/month | Activity rentals, tours, experiences, lodging; broader travel |
| ResmarkWeb | Operators combining a website rebuild with ongoing search work | Visibility from $1,950/month; website builds from $4,900 | Tours and activities |
| Propellic | Established operators wanting a travel-focused search partner | Request a quote | Tours, activities, and broader travel |
| TOMIS | Rental and activity operators wanting marketing services plus guest communication tools | Request an agency-services quote | Rentals, tours, and attractions |
| AAMP Agency | Adventure businesses needing SEO and wider marketing | Request a quote | Adventure, tours, and attractions |
| Clear Sky Tourism | Website and local search improvements | Request a quote | Tours and experience businesses |
| Blend Marketing | Established attractions needing strategy, branding, and marketing together | Request a quote | Tours, activities, and attractions |
| Percepture | Integrated search, PR, and conversion strategy | Request a quote | Broader travel and tourism |
| TourismTiger | Operators who need a better booking website alongside SEO | Request an SEO quote; website plans priced separately | Tours and activities |
| AtlasPerk | Technical search, content architecture, and connected customer systems | Request a quote | Tour operators and broader travel |
| Tourism Marketing Agency | Operators wanting SEO within a broader tourism marketing program | Request a quote | Tours, attractions, and experiences |
| Travel Tractions | Operators needing tour-page and destination-content work | Request a quote | Tour operators and broader travel |
Founded in 2022, we’re a Fort Collins-based digital marketing studio that combines SEO, AI Search Visibility, conversion work, and website development for businesses including travel and tourism operators. We have a satellite office in San Diego and serve clients throughout the United States.
Best for: Activity rental and attraction businesses that need help getting found through search engines and AI platforms like ChatGPT, Copilot and Google AI Mode, and improving what happens after someone reaches the website.
What stands out: Our Sun-N-Fun case study covers a Fort Myers Beach rental business whose older website needed better mobile performance, navigation, and conversion paths. We rebuilt the site, clarified rental-page messaging, and improved its search foundations. The published results include 150% post-launch organic growth, a 45% increase in lead generation, a 98/100 mobile performance score, and passing Core Web Vitals.
Our rebuild brought the rental information and booking steps together so guests could compare their options without searching across the site for basic details.
These results reflect our proprietary PRO™ approach, or Personal Response Optimization: understanding the person choosing an experience and giving them the information they need to decide through AI platforms. For a family comparing rentals, that might mean clear prices, age requirements, availability, and what’s included.
Organizing those details also helps AI tools interpret the business, as we explain in our guide to how agentic commerce works. Our AI agent knowledge page provides another example of making business information easier for those tools to use.
With SEO and AI search packages typically starting at $5,000 per month, we’re best suited to operators ready to invest in ongoing work across search and their website.
Pros:
Cons:
Pass on bgood media if: Your budget is under $5,000 per month.
ResmarkWeb provides websites and marketing services for tour and activity operators within Resmark.
Best for: Operators that want a website rebuild, search work, and booking improvements planned together.
What stands out: ResmarkWeb’s published pricing separates website builds from ongoing work. Website projects start at $4,900, while its Visibility service starts at $1,950 per month. The listed scope includes search optimization, AI visibility work, and Google Business Profile support.
ResmarkWeb also provides reservation software, so it could suit a tour operator who needs help connecting a new website to the booking system. ResmarkWeb says it can work with its own software or another booking platform. Ask how it would handle your setup and whether the quoted price includes booking-flow improvements or charges for them separately.
Pros:
Cons:
Pass on ResmarkWeb if: You only need a narrow technical audit and do not want to evaluate a broader website or growth program.
Propellic is a travel marketing agency offering search services to tour operators, activity businesses, and other travel brands.
Best for: Established operators that want a travel-focused agency for organic search, paid media, and AI optimization.
What stands out: Propellic’s case study library includes activity and tour businesses such as Captain Experiences, Unexpected Tours & Training, and MaxTour.
For Unexpected Tours & Training, Propellic reports a 111% increase in organic sessions. Before hiring this company, ask them which pages brought in that traffic, how long it took, and whether it led to more inquiries or bookings.
Pros:
Cons:
Pass on Propellic if: You need a small, fixed-price website project rather than an ongoing search marketing relationship.
TOMIS combines tourism marketing with guest communication software.
Best for: Rental, tour, and attraction operators that want agency support alongside tools for handling guest questions.
What stands out: Its rental-business portfolio names businesses including Bay City Bike, Third Coast Paddling, and Zion Cycles. TOMIS also describes an SEO approach that accounts for local search and the seasonality of specific activity categories.
The combination may appeal to operators who want help attracting guests and answering their questions through one provider. When comparing costs and results, though, it’s worth keeping the services separate: make sure the quote separates software fees from agency services so you know what each costs.
Pros:
Cons:
Pass on TOMIS if: You want a standalone SEO consultant and have no interest in evaluating an agency-plus-software relationship.
AAMP is a Las Vegas tourism marketing agency serving tours, attractions, and experience businesses.
Best for: Adventure operators that want SEO, website development, and other marketing channels managed together.
What stands out: AAMP’s published portfolio includes Thunderstruck Adventures, a snowmobile and ATV outfitter, as well as Eagle Wing Tours and Cruisin’ Tikis. Its service menu explicitly includes SEO/GEO alongside website development, advertising, email, and content production.
That portfolio makes AAMP a relevant option for outdoor experience businesses, particularly those wanting one team for their website and marketing. If you’re an ATV rental business, ask AAMP how it would improve your rental pages, help you appear in local searches, and track bookings. The quote should also separate monthly marketing fees from the cost of building a new website.
Pros:
Cons:
Pass on AAMP Agency if: You want a narrow technical audit rather than a full-service tourism marketing relationship.
Clear Sky Tourism offers SEO, website development, advertising, and other digital marketing services for travel and tour businesses.
Best for: Operators that need website and business-profile improvements alongside ongoing marketing support.
What stands out: Clear Sky’s client results page separates examples by service. The Local Pros Maui example covers website and Google business optimization, while the Hanalei Surf School and Boomerang Boat Tours examples concern paid advertising.
Clear Sky also has in-house developers who can make website changes as part of the SEO work. To see how that work performs, ask for a client example showing whether it led to more bookings from organic search.
Pros:
Cons:
Pass on Clear Sky Tourism if: Your main requirement is a documented AI search program with comparable citation and revenue results.
Blend is a tourism marketing agency serving tour, activity, and attraction brands.
Best for: Established operators that need positioning, creative work, and marketing coordinated with their search strategy.
What stands out: Blend’s service offering covers strategy, branding, websites, content, local SEO, and advertising. Its local search service specifically addresses tour and attraction companies, providing relevant experience for operators comparing generalist agencies.
Blend’s branding and website services could help an attraction whose visitors aren’t sure what to expect or how to book. If that’s happening on your site, ask Blend how it would clarify the experience on your landing pages and whether those changes would be included in the SEO work.
Pros:
Cons:
Pass on Blend if: You want a narrowly scoped SEO retainer without wider branding or marketing work.
Percepture is a marketing and public relations agency with a dedicated travel and tourism practice.
Best for: Travel and attraction brands that want SEO connected with PR, content, analytics, and conversion work.
What stands out: Percepture’s tour operator marketing guide describes a Direct Booking Visibility System that brings search, AI visibility, publicity, tracking, and booking paths together. Its broader services include enterprise SEO, GEO, and conversion-rate optimization.
Percepture combines SEO with PR, which could suit a tour company that wants help earning travel coverage as well as improving its website. To see whether Percepture has made that combination work for a similar business, ask for a tour or attraction case study showing what the team did and how bookings changed.
Pros:
Cons:
Pass on Percepture if: You want a small rental specialist for routine local SEO rather than an integrated marketing program.
TourismTiger builds websites and provides digital marketing services for tour and activity operators.
Best for: Operators whose website and booking experience need attention alongside their search visibility.
What stands out: The company describes experience with booking systems including FareHarbor, Rezdy, and Peek Pro. Its SEO service includes existing-page optimization, keyword research, and content work, and it discusses GEO for AI-generated travel recommendations.
TourismTiger could be a good fit if guests have trouble moving from your tour pages to a completed booking, especially if you also need a new website. Since TourismTiger charges separately for website packages and ongoing SEO, ask for a quote covering both and find out who will maintain the booking integration after launch.
Pros:
Cons:
Pass on TourismTiger if: You need specialist enterprise technical consulting more than a tour-focused website and marketing partner.
AtlasPerk describes itself as a travel and hospitality consultancy and intelligence platform offering marketing and technology services.
Best for: Tour operators that need technical SEO, content planning, and customer systems considered together.
What stands out: AtlasPerk’s SEO and AI search service lists keyword mapping, site architecture, schema, local search, and AI citation tracking. Its wider offering includes websites, custom technology, and CRM systems.
AtlasPerk’s website and CRM services could help a tour operator whose visitors submit inquiries but never receive a timely follow-up. If you need that help alongside SEO, ask AtlasPerk how it would connect the website to your customer records and follow-up emails, and request a client example showing whether the work led to more bookings.
Pros:
Cons:
Pass on AtlasPerk if: You require an established, named activity-rental case study before considering a proposal.
Tourism Marketing Agency is a Glasgow-based company offering marketing services for tours, attractions, and experiences.
Best for: Operators seeking a tourism marketing program that includes SEO, website improvements, and customer follow-up.
What stands out: This firm’s services include search optimization, content, advertising, automation, and conversion work. TMA also explicitly markets AI SEO and optimization for large language models within the tours and activities sector.
Tourism Marketing Agency could suit a tour operator who wants one team to handle SEO, advertising, and follow-up emails. Before hiring, find out how much of your budget would go toward each service and how the team would track bookings. If you’re based in the U.S., also check the UK team’s meeting hours, billing currency, and experience marketing tours in your area.
Pros:
Cons:
Pass on Tourism Marketing Agency if: You want a U.S.-based local team or a search-only engagement with minimal channel coordination.
Travel Tractions is a travel-focused marketing agency with roots in Cape Town and a stated San Francisco presence.
Best for: Tour and activity operators whose commercial pages and destination content need substantial work.
What stands out: Travel Tractions offers tour-page and destination-page optimization, and seasonal content. That makes it more relevant here than a service aimed mainly at lodging.
Since Travel Tractions works on both tour pages and destination content, ask how the team would divide its time between the two. If your blog attracts readers but your tours rarely get booked, you’ll want to know how Travel Tractions would improve the pages where customers compare experiences and make reservations.
Pros:
Cons:
Pass on Travel Tractions if: Your priority is reservation-system engineering rather than a content and search program.
Tourism covers everything from neighborhood bike rentals to international hotel groups, so experience in the industry is only a starting point. When comparing SEO for tour operators and rental businesses, you need to look for evidence that the agency understands how your customers find and book an experience.
A vacation rental agency may understand direct bookings while still being the wrong partner for your bike shop or zipline attraction.
Lodging searches involve accommodation choices, property amenities, and overnight stays. Activity searches often involve duration, departure times, age limits, equipment, weather, and last-minute availability. Those differences affect keyword research, page content, local search, and booking tracking.
An agency presenting a vacation rental SEO case study should be able to explain how it would adapt that work to your operation, including the pages, search terms, and booking details it would prioritize. That explanation will tell you more about its understanding of your business than a broad claim of tourism experience.
Rising traffic is encouraging, but completed reservations, qualified inquiries, and booking revenue give you a better idea of whether the work is paying off. An agency should be able to explain how it connects search visits to those outcomes, even when payment happens on a different domain. Its reports should also separate organic search from advertising and distinguish a click on “Book Now” from a completed sale.
Ask how the agency would identify problems that prevent search visitors from completing a booking. For example, would it review your website navigation to see whether customers can easily find the right rental or tour?
A successful hotel campaign doesn’t tell you much about how an agency would market paddleboard rentals, so look for named clients with a similar business model and booking process. The most useful case studies explain what the agency changed, how long it took, and whether the work led to more bookings or revenue.
You will also want to ask the client directly how the agency achieved any results they show you.
Experience With Your Booking Software
Your reservation system affects both the customer experience and your ability to measure results, whether you use FareHarbor, Peek, Rezdy, Xola, or another platform. Find out how the agency would handle integrations, purchase tracking, and embedded widgets, including testing a reservation on a phone. It’s also worth establishing who makes the changes, since an audit handed to your developer involves a different commitment from a service that includes implementation.
Travelers researching a trip months ahead and visitors looking for “kayak rentals near me” need different information, and your local search plan should account for both. That includes accurate Google Business Profile details, useful location pages, and ongoing review management. The agency also needs to understand where customers actually meet you, particularly when your departure dock, rental counter, and administrative office have different addresses.
An agency that understands your season will schedule its work around booking lead times and search demand, rather than waiting until the first busy weekend to update your main pages. Its reporting should reflect that same awareness by comparing equivalent periods year over year and accounting for weather, closures, capacity, and pricing changes. Otherwise, it’s easy to mistake a seasonal increase for marketing success or blame the agency for a drop in demand.
A useful AI Search Visibility plan starts with questions your customers might actually ask, such as “Where can I rent a kayak with kids in Fort Myers Beach?” The agency should be able to show dated results, explain how it repeats those checks, and identify the website or third-party information supporting a recommendation. You’re looking for a process you can inspect, with an honest account of what the agency can influence.
Before committing to a retainer, meet the people who will manage strategy, write content, and handle technical work, and learn what they’ve done for rental or experience businesses. Someone familiar with the industry should know why minimum ages, accessibility, cancellation policies, and weather matter to a booking decision. Understanding who does that work, including any outside contractors, gives you a better sense of what the relationship will involve.
Search visibility is more valuable when visitors can easily find prices, departure details, availability, and a way to book. An agency should review that experience on mobile and explain who will fix any problems it finds. Our website design and development work addresses those decisions alongside SEO, while our guide to Core Web Vitals and PageSpeed Insights explains how to assess loading performance.
A useful proposal spells out what the monthly price covers, including content, development, tracking, and software, as well as any separate setup or advertising costs. Before signing, make sure you understand the minimum term, cancellation notice, and what happens if you need to pause after your season ends. Ownership matters too: the agreement should make clear who controls the website, content, and analytics accounts if you leave.
Questions to ask on the sales call:
It helps travelers find your business through search by improving rental pages, technical access, local listings, and supporting content. A useful engagement also addresses booking tracking and the website problems that prevent visitors from reserving.
Pricing depends on the work included, so it helps to compare specific programs. Among those reviewed here, ResmarkWeb lists Visibility services from $1,950 per month, while bgood media’s SEO and AI search packages start at $5,000 per month. Compare content, implementation, tracking, setup charges, and contract terms before comparing the monthly price alone.
In our travel and tourism work, we typically see meaningful improvements within three to six months, though competitive markets can take longer.
Starting before peak season gives the work time to develop, and comparing equivalent periods year over year helps distinguish SEO progress from seasonal demand.
AI is much faster. We’ve seen AI make updates for retrievals and citing brands within 24 hours after making updates.
Give travelers useful activity pages, accurate local business information, clear pricing, and an easy reservation process. Search marketing can bring people to those pages, while reviews, booking availability, and clear policies help them decide. Direct bookings still carry marketing and payment costs, so track the cost of acquiring them.
Publish accessible, specific information about what you offer, where it happens, who it suits, and how to book. Keep business details consistent and build relevant reviews and third-party coverage. An agency should monitor useful traveler questions over time; no one can promise inclusion in every generated answer.
A tourism specialist may already understand your seasonality and reservation process, while a broader agency may have more relevant experience with a complex technical problem or a large organization. Comparable work, the proposed team, and the ability to implement changes are more useful guides than the label alone.
If you’re also considering agencies outside the travel niche, our guide to the top SEO and AI search agencies in the U.S. offers a broader comparison.
Yes, they serve different purposes: AI search optimization concerns how your business appears in services travelers use to research options, while a guest chatbot answers questions on your website or messaging channels. An agency may offer both, but each needs its own goals and evidence of results.
The right choice depends on what is preventing you from earning more direct bookings. For a local rental business, that could mean improving activity pages and tracking reservations, while a tour company rebuilding its website needs someone who understands its booking software. A larger attraction group may need more technical and analytics support, but in every case the agency should be able to connect its proposed work to the problem you’re trying to solve.
At bgood media, we work with rental and attraction businesses that want search visibility and a better website experience handled together. If that sounds like your situation, learn more about our travel and tourism marketing services.
We’ve had this conversation more times than we can count. It’s month three, and the client is scrolling through a report that shows rankings moving from position 68 to position 41 when they ask the question every SEO hears eventually: “So when do we actually see something happen?” Our answer is always the same: something […]
Read Me
For years, ecommerce SEO was all about getting your products to rank on Google, seeing them appear in the blue links next to sponsored listings (SERPs). Now, more shoppers are asking ChatGPT, Gemini, and other AI LLMs what they should buy instead. If your product isn’t part of that answer, you don’t just lose the […]
Read Me
Your Google Search Console report says your Core Web Vitals are “Good.” Then you run one of those same pages through Google PageSpeed Insights and discover it takes more than 17 seconds for the largest piece of content to load on mobile. How can both be true? The answer is that Google Search Console and […]
Read Me