Brands served
100+
From startups to multi-million-dollar brands
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Average client partnership
3+ Years
Our clients stay because the results keep compounding
Revenue generated for clients
$11M+
Real revenue from organic search and AI, not vanity metrics
SEO & marketing experience
15+ Years
Senior experts who've been doing this since before AI rewrote the rules
Custom-crafted GEO & AEO solutions
When your customer searches on Google or asks ChatGPT who to choose, your brand will be the answer.
The good we do
bgood media achieved every goal I had set for our projects together, but I never knew that I’d come to RELY on Justin and bgood Media when I needed the most important tasks accomplished. You get to work with a company that’s true to their word, and CARES.
Chris R
Skyline GemsEven two years later, I still receive frequent compliments on our website, which was instrumental in securing our largest client to date who booked a meeting after viewing our website.
Ariel D
Nightingale Wealth SolutionsI recommend bgood media, for all things Website Design Development, SEO, Marketing Consulting, Learn Dash, and Video Support.They exceeded my expectations in record time.
Jenn G.
Jenngulbrand.com
Born in Fort Collins. Built for how people search now.
We started in Fort Collins in 2022, but our team has developed SEO and marketing strategies for over 15 years. We’ve worked on small business sites up to multi-million-page websites, driving millions in revenue.
Fort Collins is a town of founders, brewers, outdoor brands, and builders who would rather make something good than something loud. We get that and focus on what matters to your business.
Our Founder, Justin Thompson, is a CSU alum and a large part of our team resides in FoCo. When you work with us, you’re working with a local Fort Collins team full of senior marketing experts.
SEO services in Fort Collins
Google is still where most buying journeys start, and strong organic rankings are the foundation AI search builds on. But there’s a new game we’re playing, and our team has spent hundreds of hours discovering how GEO & AEO results work. Our Fort Collins SEO services cover everything you’ll need.
eCommerce SEO
Have an ecommerce brand? Shopify sites can outrank Amazon easily. Get collection pages, accurate product feeds, and free Google Shopping listings, tuned to the terms your buyers actually search. eCommerce SEO is where we’ve produced some of our biggest wins.
Local SEO & Google Business Profile
Google Business Profile listings are powerful. We optimize your GBP and build a steady lead engine that compounds over time. Your website is updated through local pages, earning you a spot in the Map Pack on Google and Bing. These pages are updated with conversion rate optimization strategies to keep improving your lead generation.
Technical SEO
Your site loads faster, Google and AI platforms pick up on information quicker with accuracy, and we ensure the site never breaks. If Google can’t read your site quickly, it doesn’t rank it. We audit it, fix it, and prove it with real data. Your Core Web Vitals scoring will be better than ever before.
Content & on-page SEO
We only focus on keywords that convert based on buyer intent. You get service pages built to help your customers choose you and articles written in your voice. Our clients tell us they barely need to edit what we write. That’s the goal.
Authoritative Link Building
Earned mentions, real publications, and local citations. No cheap link packages. We’ve seen what bad backlinks do to a site, and we don’t play that game. These links build equity and help your brand outrank the competition. They also help AI recommend you, which is even more important these days.
AI search optimization for Fort Collins brands
Your customers aren’t just Googling anymore. As of mid-2026, Google’s default search function is now AI Mode. People aren’t searching, AI is. Customers now ask ChatGPT for the “lightest backpack for backpacking near me”, ask Google to compare beauty products and supplements, and now read Google’s AI Mode answer before they ever see a blue link.
If your brand isn’t in those answers, your brand won’t be seen as easily.
AI search optimization, also called GEO (generative engine optimization), is how we fix that.
AI visibility audits
We run the prompts your customers actually use across ChatGPT, Google AI Mode, Gemini, Perplexity, Copilot, Claude, and Google AI Overviews, then map where you’re cited, where your competitors are, and why. We then choose which AI platform your users are on and optimize your online assets, like your website.
Brand mentions & entity authority
AI models trust what the rest of the web says about you. We correct inaccurate mentions, earn third-party coverage, and keep an eye on review and Reddit sentiment, because AI reads all of it.
AI agent knowledge files
We build plain-language files that tell AI agents who you are, what you offer, and which pages matter most. Here’s ours if you want to see one in the wild.
Structured data & citable content
This is the technical side of AI. We implement schema markup, clear answers, and well-organized pages that AI systems can quote with confidence. Agent Browsing is a big push for Google and other AI platforms. They need access to your site to pull information and recommend you as a valuable resource.
Personal Response Optimization (PRO™)
AI answers are becoming hyper-personalized. PRO™ is our framework for writing to the specific situations your customers bring to AI so you’re the relevant answer for the person actually asking.
More ways we help you grow
SEO and AI search are our focus, but search works best when the rest of your marketing pulls its weight too. When you’re ready, we can handle these under the same roof, with the same team.
Website design & development
Custom WordPress and Shopify sites that load fast, convert, and are built for search and AI from day one. See our web design services.
Conversion rate optimization (CRO)
More traffic means little if visitors don’t buy. We test and refine your pages, messaging, and checkout flow so more of your visitors turn into customers.
AI agents & integrations
Custom GPTs and AI agents that automate repetitive work, cut operating costs, and keep your team in charge. Explore AI integrations.
Analytics & tracking
End-to-end analytics setup, custom tracking, and reporting that show which channels actually drive revenue, so every marketing dollar is accounted for.
Branding
Messaging, voice, and visual identity that make your ideal customers feel like you built the brand just for them.
AI integrations
We create AI workflows and develop automated solutions. We help your business and teams improve their daily initiatives by taking the bulk of the work out of it.
M&A marketing audits
Buying or selling a brand? We audit its marketing, search visibility, and data so you know what it’s really worth before the deal closes. Learn about M&A auditing.
Results that compound
We don’t chase vanity metrics. Here’s what compounding looks like for Felt Right, an acoustic panel ecommerce brand we partnered with on SEO and GEO:
- 17× return on SEO investment
- +115.8% year-over-year combined organic revenue
- +331% organic shopping purchases year over year
- 29 → 69 ChatGPT citations, with the brand now cited across five major AI platforms
- #52 → #6 for “acoustic wall panels” (12,000 monthly searches)
For Sun-N-Fun, we rebuilt a beach rental booking website with less than 2-second page loads and a structure designed for both search engines and AI citing. They increased conversions by 30% after launching.
Why Fort Collins businesses choose bgood media
- We’re actually from here. Fort Collins is where we started and where we work. Grab a coffee in Old Town and come see us.
- A short client list, on purpose. We keep our roster small so every client stays a priority, not just during onboarding.
- Senior talent does the work. No handoffs to a junior team. You get to work and speak with the pros behind the revenue our other clients have seen.
- AI-native, not AI-curious. We use AI every day, build it into client workflows, and even teach it to teams. We don’t rely on AI; our team uses it as the tool it is.
- Reporting tied to revenue. Rankings are nice. Purchases are more important. You want to grow and we want to be part of that.
- Honesty over hype. No one can guarantee page one or a ChatGPT mention. What we can guarantee is that you’ll reach your revenue goals.
We're actually from here
Fort Collins is where we started and where we work. Grab a coffee in Old Town and come see us.
A short client list, on purpose
We keep our roster small so every client stays a priority, not just during onboarding.
Senior talent does the work
No handoffs to a junior team. You get to work and speak with the pros behind the revenue our other clients have seen.
AI-native, not AI-curious
We use AI every day, build it into client workflows, and even teach it to teams. We don’t rely on AI; our team uses it as the tool it is.
Reporting tied to revenue
Rankings are nice. Purchases are more important. You want to grow and we want to be part of that.
Honesty over hype
No one can guarantee page one or a ChatGPT mention. What we can guarantee is that you’ll reach your revenue goals.
Serving Fort Collins and Northern Colorado
From Old Town and Midtown to the Harmony corridor and the neighborhoods around CSU, we help Fort Collins businesses grow. We also work with brands across Loveland, Windsor, Timnath, Wellington, Greeley, Berthoud, Johnstown, Longmont, and Estes Park.
SEO and AI Search can be the best channels for your business; you just need the right team that knows how to rank. We’re used to taking your Organic Search from being the lowest payout to the top revenue driver for your brand.
FAQs for SEO & AI services in Fort Collins
Is bgood media actually based in Fort Collins?
Yes. We were founded in Fort Collins in 2022 and our headquarters is in Old Town on Linden Street. A large part of our team works from here and we hire locally.
What's the difference between SEO and AI search optimization?
SEO helps you rank on search engines like Google and Bing results and the Map Pack. AI search optimization (GEO) helps your brand get cited and recommended inside AI answers from ChatGPT, Gemini, Perplexity, Google AI Overviews and other AI platforms. They work best together because AI answers lean on the same authority that drives rankings.
How long does SEO take to work?
Most sites see early movement in 3 to 6 months and real traction in 6 to 12 months. Local Map Pack results can move faster because the competitive pool is smaller. SEO compounds, so the payoff grows the longer you stay with it.
How long does AI search take to work?
This is new territory, a new channel, but we’ve seen results as quickly as one month. AI is smart and completely different from Google’s algorithm. There are different citation factors we consider to have your site recommended by AI, and some of them can be easy to target with your site and online assets.
How much do SEO & AI search services cost in Fort Collins?
Every engagement is scoped to your goals, competition, and how much work your site needs, we don’t sell cookie-cutter retainers. We’ll give you a clear number after the strategy call; the price depends on what your real business needs are. Our lowest package is $5,000 per month.
Can you get my business recommended by ChatGPT?
No honest agency can guarantee being recommended for a specific keyword or prompt, since AI models decide what to cite. What we can do is make your brand far more likely to be recommended by improving your content, structured data, and mentions across the web, then tracking your citations so you can see the change.
Do you only work with Fort Collins businesses?
No. Fort Collins is home, and we love working with Northern Colorado businesses, but we partner with brands across the country, especially in travel and tourism, health and wellness, outdoor gear, and ecommerce stores that fit into these verticals.
Do you guarantee first-page rankings?
No, not for every keyword, and you should be wary of anyone who does. Google changes constantly. We guarantee transparent reporting, senior attention, and a strategy built on what’s working for your business.
Ready to be the answer?
Whether someone is searching Google or asking AI, let’s make sure your brand is the one they find. Start with a free strategy call at our Fort Collins HQ or over a video meetup.